MediaPlan
Provides advanced tools for media and marketing analysis.
http://www.mediaplan.com/
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Infinata Inc.
eCRM solutions including customer analytics and campaign management tools. Software is designed to help companies boost customer retention, loyalty and maximize sales and marketing ROI.
http://www.infinata.com/
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Quadstone, Ltd.
Quadstone is a marketer's solution to customer behavior modeling, analytical CRM, and data mining.
http://www.quadstone.com/
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PlanMagic
A software tool that supports and guides the user with the marketing analysis and the writing of a plan.
http://planmagic.com/hom00004.htm
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Predictive Dynamix
Data mining and predictive modeling software across various industries including marketing, geographical information systems (GIS), customer relationship management (CRM), finance, and engineering applications.
http://www.predictivedynamix.com/
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Lilien and Rangaswamy: Marketing Engineering
Software tools and books for decision making by Gary L. Lilien and Arvind Rangaswamy. Includes geodemographic, cluster and conjoint analysis, and resource allocation.
http://www.mktgeng.com/
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RMH Associates, Inc.
Customer profitability analysis for the banking industry.
http://www.rmhassociates.com/
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Statrak
A marketing stats solution to help keep track of your target market and your marketing data.
http://www.statrak.com/
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Aprimo Marketing
Software that tracks, manages, and integrates marketing campaigns and activities.
http://www.aprimo.com/
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Sawtooth Software
Conjoint analysis and quantitative market research software.
http://www.sawtoothsoftware.com/
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